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Upcoming  Event

Free Workshop

Elevate Your LinkedIn Brand: Strategies for Business Professionals and C-Suite Executives

In today’s digital age, a strong LinkedIn presence is essential for business professionals and C-Suite executives. This free workshop will provide you with the tools and strategies to build and maintain a powerful LinkedIn brand, helping you to connect with key stakeholders, attract opportunities, and establish thought leadership. 
 
  • Date & Time: Thursday, August 1 

  • Duration: Presentation from 11am - 12pm CT (in-person coffee networking 10:30am - 11am CT)

  • Location: We are offering both in-person and virtual attendance options. For our in-person attendees, we'll meet at our office located at 750 Warrenville Road, Suite 400, in Lisle, Illinois.
  • We encourage you to bring your laptop.
  • We will be providing lunch after the workshop so please indicate in the registration form if you'll be staying for lunch.

  • Speaker: Julie Wenger, CGO (view Julie's LinkedIn)
    Julie Wenger 
     

Event Agenda

 Downloadable Agenda Here

  1. Welcome and Introduction (10 minutes)
  • Host introduction 
  • Overview of webinar objectives 
  • Brief outline of the agenda 
  1. The Importance of a Strong LinkedIn Brand (10 minutes)
  • Why LinkedIn matters for professionals and executives 
  • Benefits of a robust LinkedIn presence 
  • Real-life examples of successful LinkedIn branding 
  1. Crafting an Impactful LinkedIn Profile (20 minutes)
  • Profile picture and background photo tips 
  • Writing a compelling headline and summary 
  • Highlighting your experience and achievements 
  • Utilizing LinkedIn features: featured content, skills, and endorsements 
  • Interactive Q&A session (5 minutes) 
  1. Building and Expanding Your Network (15 minutes)
  • Identifying and connecting with key contacts 
  • Personalized connection requests 
  • Engaging with your network likes, comments, messages, and shares 
  • Interactive Q&A session (5 minutes) 
  1. Content Strategy and Thought Leadership (20 minutes)
  • Creating valuable and relevant content 
  • Posting frequency and timing 
  • Leveraging LinkedIn articles and videos 
  • Interactive Q&A session (5 minutes) 
  1. Leveraging LinkedIn Analytics (10 minutes)
  • Understanding LinkedIn analytics and metrics 
  • Tracking profile views and post-performance 
  • Adjusting your strategy based on insights 
  1. Case Studies and Success Stories (10 minutes)
  • Review of successful LinkedIn profiles and content strategies 
  • Key takeaways from real-world examples 
  1. Final Q&A and Closing Remarks (10 minutes)
  • Open floor for additional questions 
  • Recap of key points 
  • Additional resources and next steps 
  • Thank you and contact information 
  1. Optional Networking Session (15 minutes)
  • Virtual networking opportunities for attendees 
  • Exchange contact information and connect on LinkedIn 

 

About Us

Connor & Gallagher OneSource (CGO) is a full-service Illinois insurance broker.

We have consultants and service teams specializing in each of the areas of:

  • Business Insurance
  • Employee Benefits
  • HR & Payroll
  • Company Retirement Plans
  • Financial Planning
  • Home & Auto Insurance

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Business Insurance

We protect your company with proactive and cost-effective risk management programs, strategies and insurance solutions.

Employee Benefits

We help companies attract and retain satisfied, productive employees with a healthy benefits program while keeping in line with your corporate financial objectives.

HR & Payroll

We consolidate the requirements associated with employment-related functions in a streamlined, paperless and cost-efficient solution.

Retirement Plans

We aim to optimize your retirement plan by reducing costs, meeting your fiduciary requirements, and educating employees to save for retirement.